About Us

A Unique DNA

Narrative Content Group creates, distributes, and publishes content for its own websites and in partnership with many of the world’s leading brands. For many of these brands, the company is now also providing an increasing level of broader marketing services. Its equity partners include CNN and Discovery Communications. Founded in 2009 as Mother Nature Network, its flagship site – mnn.com – grew to become the world’s most visited website in the environmental category. Driving that success was a staff of exceptional journalists with a unique ability to translate technical and complicated information into engaging and easy-to-understand content.


It soon became evident that the need for this editorial expertise was applicable to topics well beyond sustainability. As a result, brands began engaging the company for their own content needs. In 2015, the company's name became Narrative Content Group to better reflect its expanded scope. Today, Narrative produces thousands of pieces of original content across a full range of formats each month.


The content marketing revolution has resulted in a plethora of resources that now offer content production services. However, that is only half of the equation. The other half is building an audience for that content. Narrative’s skill set and track record of success encompasses not only the creation of high-quality content, but maximizing exposure to it.